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Odd Number Consulting

CLIENT
Yulia Yushchik

SCOPE
Brand identity system, Typography, Logo design
ABOUT
Odd Number Consulting is a strategic (digital) product consulting for businesses who want to cause good trouble in their sector. 

PURPOSE
Odd number consulting wants to support odd companies who try to establish themselves and operate outside of the “unlimited growth” paradigm. They are invested in discovering regenerative approaches in doing bussinesses and building products. 



OUTCOME

The goal of the brand identity was to establish Odd Number Consulting as the consulting service that has a different approach and cares about small businesses and circular economy. 

The visual language created was playful and fun and complemented it with rounded forms and elements.




The symbol is an extension of the round forms in the logo. It is inspired by the thought that every action has a consequence. The brand stands for making a positive impact. 
                                             
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